This dress is the breathtaking result of the ELSA AND ME + Vividly Design Challenge

Presenting…the “Thorns” ELSA:

This dress is the breathtaking result of the ELSA AND ME + Vividly Design ChallengeThe “Thorns” ELSA is the work of Miami artist and designer Rosie Brown. Brown’s artwork was selected from over 100 artist submissions as the winner of last month’s Elsa and MeVividly ELSA Print Challenge.

The “Thorns” ELSA is responsibly made from organic cotton sateen fabric and produced individually in New York City’s Garment District. The limited edition dress is available now, order by November 7th to get it in time for holiday parties!

The story of a company that makes all of its products from…waste? (and of my new cellphone case)

“Each day, one factory may generate as much as 4,500 pounds of excess scrap leather.” That’s according to Scott Hamlin, co-founder of a Portland, Oregon-based company called LOOPTWORKS.

The story of a company that makes all of its products from...waste? (and of my new cellphone case)Ridiculous amounts of waste, as we know, are not unique to the leather industry.  Apparel in general is incredibly wasteful.  Tons of material ends up on factory floors every day and goes straight to landfills.

So, in 2009, Scott and Gary decided to do something about it.  They founded LOOPTWORKS, a company entirely dedicated to upcycling discarded materials.  Each line is a limited edition run of products made from a specific material that needed a new life.

Their most recent release is a line of upcycled leather accessories for cellphones and iPads. As Continue reading

Announcing: Vividly + ELSA AND ME design challenge

Ok, this is VERY exciting.  Two of my favorite sustainable fashion lines are teaming up!

Vividly is hosting a challenge to find the perfect print for the sleeveless ELSA dress. Can you say “match made in heaven?”

The challenge opens on Monday, details here.

Announcing: Vividly + ELSA AND ME design challenge


New Vividly pieces mean you can wear art ALL OVER YOUR BODY!

A couple months ago, my dear friends Silvia and Sabrina rebranded their startup SewLove as Vividly.co.  With that rebranding, they created a truly unique fashion experience: wearable art.

New Vividly pieces mean you can wear art ALL OVER YOUR BODY!

Golden Gate Top by Lani Woods
Model: Megan Murphy
Photographer: Gabriel Sanchez

On Vividly, artists upload their work and shoppers order clothing with the art printed on it. The artists get support and exposure, and we get limited-edition statement pieces.

And those pieces are pretty damn sustainable.  All are Made in the USA with eco-friendly digital printing, and many of them incorporate sustainable textiles.

Up until now, Vividly has been making tanks and scarves, but today they released 3 new fabulous silhouettes: the Silk Bomber Jacket, Organic Cotton Pencil Skirt, and Dress.

Behold:  Continue reading

Photo Gallery: ELSA AND ME Fall Collection Debut (+Knotty Gal, Vividly, & Natalie Frigo)

Just in time for NYFW, ELSA AND ME has debuted a new collection: the Elsa Jacket + Skirt!  (pictured on Founder Maja Svensson, on the right below)Photo Gallery: ELSA AND ME Fall Collection Debut (+Knotty Gal, Vividly, & Natalie Frigo)

I first met Maja over a year ago when she had just quit her job to make ELSA happen.  Since then she’s given us new colors, the sleeveless ELSA dress, and now these two, equally classy pieces.  For more on Maja’s ELSA AND ME journey, check out my very first profile and recent update on Eco Fashion World

I was incredibly excited to see my dear friends Nur-E Rahman of Knotty Gal and Silvia Scandar of Vividly at Maja’s event as well, and had the pleasure of meeting NYC-based jewelry designer Natalie Frigo.  It’s so inspiring to see such creative business women joining forces to create a more beautiful and sustainable world.  Photo Gallery: ELSA AND ME Fall Collection Debut (+Knotty Gal, Vividly, & Natalie Frigo)

I’ll stop gushing now, here’s more pics:  Continue reading